Web and graphic design Your website is
the e-department of your business and should follow certain
requirements to provide target results.
We design it
according to user's behaviour, who searches for web site,
that is:
- visually attractive (or the importance of the first view, the visual
introduction)
- focused (the importance of getting the immediate answer what your business
is)
- easy to navigate (the importance of putting together all desired
information through site content)
- fast download (time also is a factor)
Informaion architecture
Information architecture is the structural organization of
information. Just as buildings are designed by a combination of
both architects and interior designers, web site design also
involves the combination of of talents of infomration architects
and graphic designers.
Web site information architecture involves the planning of the
site:
- what information to go on what pages
- how many levels of hierarchy of pages
- navigational menu design
- what labels to use to name pages, sub-sections, and headings
- how information should be laid on out a page to make it the easiest to
find and understand
Web content writing and editing
The ability to effectively communicate with your web site's
audience is critical, whether you're working with a large
commercial site, a small corporate intranet, a personal or hobby
site, or anything between.
This effecive communication includes some important aspects:
- to understand how people use the web
- to know what the audience expects from your site
- how to 'chunk' large amounts of information to increase
readability
- understand the significance of having a worldwide
audience
Logo design / Corporate identity
Perfect logo and corporate design is defined by 3 factors:
- A logo must be most and for all 'identifiable', this
means that some details in your logo makes it readable in
any kind of circontances (on a Fax, on TV or on a car, a
logo can be huge or extremly small).
- Your logo/corporate identity needs also to be
'memorable' among all other business logo design. This
means: a simple shape, 1, 2 or 3 colors maximum and a simple
but smart idea.
- Your logo must be created in harmony between 'an idea'
and 'a shape'. This is why the selection of the right
concept for your logo design is key to reach an appropriate
result.
Search engine optimization (SEO)
Search engine optimization is probably the key to
accomplishing your goals on the internet. It’s all very well to
have a great Web site that impresses your friends, family, your
employees, or your boss. But a Web site isn’t really earning its
keep until it gets out there and finds its own traffic. The best
place to find traffic is search engines.
Enabling a web site to be picked up and ranked near the top
of search engine results is of key importance in the growing web
market, even for noncommercial sites.
Our services include researching and adding the most appropriate key words
and titles to web pages, adding descriptions, making best use of headings, alt
image fields, and internal and external links.
Web site interactive features
Interactivity makes a Web site communicate with its visitors.
Adding a chatroom, a threaded message board to your Web site, or
the possibility for online shopping gives visitors a reason to
return. Online data collection techniques will greatly increase
the Web site’s value to you.
Scripting and programming for interactivity is the kind of
value addition that costs a little more now, but could easily
provide far greater rewards than a plain, informational site and
should be regarded as investment.
In other words interactive features make a web site more
interesting and useful, and therefor preferable to others.
Web development
Today people expect much more from a web site than just your
company's information. ArtsLogic can enhance your web site with
various tools that will make it more interactive and useful for
your clients.
We can help you build a fully functional web store to sell
your products online, add Extranet / Intranet solutions, develop
new or upgrade your existing applications and scripts to make
your web site more functional and effective.
Technologies that we are using include, but are not limited
to: HTML, DHTML, XML, PHP, JavaScript, SQL, Java, J2EE.
Web site maintenance
If you don’t have the time or expertise to keep you web site
up to date, we offer contract web site maintenance services,
whereby we add additional content that you supply, remove
out-dated content, and verify that external links are still
valid.
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